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Privacy Policy

Effective Date: 1/1/2024

At Vital Form, we take your privacy seriously. This Privacy Policy outlines how we collect, use, store, and share your personal information when you visit or make a purchase from our website www.vitalform.com (the “Site”).

1. What information we collect

We collect the following types of information:
a) Personal information you provide

When you place an order, subscribe, or contact us, we collect:

  • Full name
  • Email address
  • Shipping and billing address
  • Payment details (via secure third-party processors)
  • Phone number (optional)


b) Automatically collected information
When you browse our Site, we may collect:

  • IP address
  • Device type and browser
  • Time zone and location
  • Cookies and usage data
  • Pages visited and time spent

2. How we use your information

We use your information to:

  • Fulfill and manage orders
  • Provide customer support
  • Communicate order updates and product news
  • Send marketing emails (if opted-in)
  • Improve website performance and customer experience
  • Comply with legal obligations

3. How we share your information

We do not sell your personal data. However, we may share information with:

  • Service providers (e.g., Shopify, Stripe, Klaviyo) for payment processing, fulfillment, and marketing
  • Analytics and advertising partners (e.g., Google, Meta) to improve our ad targeting and site experience
  • Legal authorities if required to comply with applicable laws, subpoenas, or investigations

4. Email & SMS marketing

If you opt-in to marketing emails or texts, we may send promotional content occasionally. You can unsubscribe at any time via 
the unsubscribe link or by replying STOP to SMS. We do not spam. Your contact info will never be sold or shared for third-party promotions.

5. Cookies and tracking technologies

We use cookies and similar technologies to:

  • Remember your preferences
  • Keep items in your cart
  • Analyze how visitors use our site
  • Serve targeted advertisements

You can disable cookies in your browser settings, but this may affect website functionality.

6. Your rights

Depending on where you live (e.g., California, EU), you may have the right to:

  • Access or update your personal data
  • Request deletion of your data
  • Opt-out of marketing
  • Request information about data sharing practices

To exercise these rights, email us at support@vitalform.com with your request.

7. Data retention

We retain your personal data only as long as necessary to fulfill your orders, legal obligations, and business purposes. We securely delete or anonymize data when no longer needed.

8. Data security

We use industry-standard security protocols (e.g., SSL encryption, secure payment processing) to protect your information. However, no system is 100% secure — you use the Site at your own risk.

9. Children’s privacy

Vital Form does not knowingly collect or solicit data from individuals under the age of 13. If you believe a child has provided us personal data, contact us immediately.

10. Third-party sites

Our Site may link to third-party websites. We are not responsible for the content, practices, or privacy policies of these sites.

11. Changes to this policy

We may update this Privacy Policy from time to time. The latest version will always be posted here with the updated Effective Date. Continued use of the Site after changes constitutes your agreement to the revised policy.

12. Contact us

If you have any questions, requests, or concerns, contact us at support@vitalform.com